RSS Robot
Registered
Filed under: Sedan, China, Crossover, Lincoln, Luxury
It has been two years since Lincoln first announced its plans to expand into China, and the first models destined for sale in the giant automotive market just came off the boat in Shanghai on September 10. It's going to be a few weeks before Chinese buyers actually have the chance to get behind the wheel, though.
The first two models being offered to China are the MKZ and MKC, as seen arriving in these photos, and they are going to be sold at dealers that look more like hotels than traditional showrooms. The first four are opening in Beijing, Shanghai and Hangzhou in October, with a grand unveiling of the new brand to Chinese consumers later that month. By the end of the year, Lincoln wants to have eight dealers operating in seven cities. By 2016, the automaker wants to have a lineup of five models available in the People's Republic.
"This is the culmination of months of teamwork and collaboration both in North America and here in China," said Robert Parker, President of Lincoln China, in the company's release.
Obviously, a single shipment of vehicles isn't going to be anywhere near enough to quell Chinese demand, or at least Lincoln hopes. Two more freighters packed with the brand's models are due to arrive in October. Scroll down for the full announcement.Continue reading Lincoln's first shipment of cars arrives in China
Lincoln's first shipment of cars arrives in China originally appeared on Autoblog on Mon, 15 Sep 2014 18:01:00 EST. Please see our terms for use of feeds.
[h=6][/h]Permalink | Email this | Comments
More...
It has been two years since Lincoln first announced its plans to expand into China, and the first models destined for sale in the giant automotive market just came off the boat in Shanghai on September 10. It's going to be a few weeks before Chinese buyers actually have the chance to get behind the wheel, though.
The first two models being offered to China are the MKZ and MKC, as seen arriving in these photos, and they are going to be sold at dealers that look more like hotels than traditional showrooms. The first four are opening in Beijing, Shanghai and Hangzhou in October, with a grand unveiling of the new brand to Chinese consumers later that month. By the end of the year, Lincoln wants to have eight dealers operating in seven cities. By 2016, the automaker wants to have a lineup of five models available in the People's Republic.
"This is the culmination of months of teamwork and collaboration both in North America and here in China," said Robert Parker, President of Lincoln China, in the company's release.
Obviously, a single shipment of vehicles isn't going to be anywhere near enough to quell Chinese demand, or at least Lincoln hopes. Two more freighters packed with the brand's models are due to arrive in October. Scroll down for the full announcement.Continue reading Lincoln's first shipment of cars arrives in China
Lincoln's first shipment of cars arrives in China originally appeared on Autoblog on Mon, 15 Sep 2014 18:01:00 EST. Please see our terms for use of feeds.
[h=6][/h]Permalink | Email this | Comments
More...